Every idea feels like a climb. That’s why the book is shaped around three peaks. Inspire. Invent. Innovate. Simple, clear, sequential yet completely intertwined. Let’s Provide Some Clarity… The need for context   It’s important to be clear about your audience, so here’s mine. You might be a start-up founder, a sole trader, or running a growing SME. Or perhaps you’re just starting out, exploring how to turn an idea into something real. It’s unlikely you’re a seasoned entrepren

We all have ideas, but not everyone is compelled to follow them through. If you do decide to scratch that particular itch, it can feel more like a night rally than a stroll along the beach. If you have an idea you can’t shake, you’re already on the Innovation Black Run. This book exists to make things simpler. To help you see where you’re going when your headlights barely illuminate the road ahead. So, You’re Still With Me... That’s intriguing   I created this book for people

SKIING UPHILL sounds awkward, counterintuitive and somewhat implausible. Yet anyone pursuing an idea will recognize the feeling immediately. Innovation is often about succeeding against the run of play, and that’s where this blog series can help you. So, what are you waiting for… let’s go. SKIING UPHILL… The Innovation Black Run… What’s in a title   I’m neither a skier nor a climber, so why the analogy of three challenging peaks? I was searching for something symbolic, not li

PEAK ONE | INSPIRE Every climb needs a beginning, and this is yours. Peak One focuses on mindset and builds belief from clarity. A simple foundation that shapes everything that follows. Consider this a shared ascent. The Inspire Peak... Getting ready to climb   I have a simple ethos, good ideas should leave a footprint that lasts, one of positivity and purpose.   So why Inspire? Innovation begins long before the first sketch, pitch or prototype. It starts with awareness, noti